February 2012
NJBIA's
Public Policy Forum:
Strengthening New
Jersey's Business
Climate
Business leaders at
NJBIA’s recent
Public Policy Forum
are cautiously
optimistic about the
economy. They also
give a vote of
confidence to
Governor Christie
and the State
Legislature for
improving the
state’s business
climate.
By
Anthony Birritteri,
Editor-in-Chief
Economic Outlook
Panel Sizes Up the
Recovery
During the economic
panel discussion at
this year’s Public
Policy Forum, held
at the Renaissance
Woodbridge Hotel,
New Jersey State
Economist Charles
Steindel and five
business leaders
said they are
cautiously
optimistic
concerning the state
and national
economies.
Moderator Bernie
Flynn, NJM Insurance
Group president and
CEO, began the panel
discussion by
describing how his
views on the economy
are based on how
NJM’s workers’
compensation line of
business is doing.
“NJM invests its
premium dollars
conservatively, but
you cannot get the
[investment] returns
today that you got a
few years ago,”
Flynn said. “We need
the broader U.S. and
global economies to
turn around.”
The insurance
company bases its
premiums on payroll,
but with the past
recession and tepid
recovery, the
workers’
compensation premium
[for all insurance
companies in the
U.S.] has dwindled,”
Flynn said.
Flynn sees stability
in 2012. “We have
some optimism for
the future, but it
is cautious
optimism,” he said,
adding that he was
pleased with the
positive results of
NJBIA’s Business
Outlook Survey and
the favorable views
Governor Christie
and the Legislature
received.
Charles Steindel
said that the
recession of
2008-2009 was
“enormous, but … it
wasn’t off the
charts. In terms of
actual output and
employment declines,
the recession period
wasn’t radically
larger than the
1973-1975 or
1980-1982
recessions. What the
problem [today] has
been is the
post-recession
period.”
The issue is the
lack of significant
job creation. While
GDP has already
inched past its peak
from late 2007, the
nation only added
2.5 million jobs
since the start of
2010. “While this
sounds good, we have
to add more than 6
million additional
jobs to get back to
prerecession-level
employment,”
Steindel said,
adding that the
nation should get
back to 2007
employment levels by
2015.
The situation is
“radically”
different in New
Jersey, Steindel
said. The state’s
job count is 25,000
above its lowest
recessionary point.
“Our numbers look a
little softer than
the rest of the
nation, but that’s
because we were
early in the game of
cutting public
sector jobs. The
rest of the nation
is now catching up,”
Steindel said.
“Looking at the
private sector, New
Jersey has added
about 50,000 private
sector jobs since
the low [point].”
His forecast is for
staggered growth.
Corporate America
has incredible
amounts of cash and
companies are
getting into a
position of
restocking because
there is a pent up
demand for capital
goods,” he said.
Robert Doherty, New
Jersey president for
Bank of America,
echoed some of
Steindel’s comments,
saying that the
financial
institution’s
business clients are
“lean, mean and very
productive.”
Companies have
learned to stabilize
their businesses and
show profits without
hiring people.
“Additionally, there
is pent up demand to
replace worn-out
assets and replenish
inventories … to
spend in general,”
Doherty said.
Focusing on New
Jersey, he said
employers are
convinced that the
Christie
Administration and
Legislature are
restoring fiscal
stability and
creating the
conditions necessary
to grow and expand
business. However,
the state still has
a high tax and
strong regulatory
environment.
Discussing the real
estate industry,
Michael McBride,
managing partner of
the Roseland-based
law firm Connell
Foley, said that the
commercial office
market is sluggish
with many developers
cautious about
undertaking large
construction
projects.
Conversely,
construction costs
are competitive,
which is good for
owners, but
contractors have to
bid below costs to
get work.
Regarding the legal
environment, McBride
says rates are
flexible today with
companies taking
bids for legal
representation.
Getting paid is also
a challenge. “I tell
my partners to work
out a payment
schedule with their
clients. Keep
communications open
because things will
turn around,” he
said.
The views of
certified public
accountants was
presented by
Caroline Hedinger,
president of the New
Jersey Society of
CPAs. Based on
results from an
American Institute
of CPAs survey,
senior level
partners at
accounting firms
feel the economy
improved in the last
quarter of 2011.
“While 40 percent of
CPAs are still
pessimistic about
domestic conditions
[in the U.S.], 37
percent feel that
way in the
Northeast,” Hedinger
said. “On the
upside, 59 percent
expect their
businesses to expand
in the next 12
months.
Approximately 45
percent believe the
economy is heading
towards a double dip
recession, down from
61 percent in the
previous quarter.
“The bad news is 50
percent of companies
don’t plan to return
to prerecession
employment levels
for at least 12
months, a third
don’t expect to get
to that level in the
foreseeable future
and 25 percent
report they have too
few employees, but
remain reluctant to
hire because of
economic
uncertainties.”
Discussing the
dichotomy that
exists in
healthcare, Barry
Ostrowsky, president
and CEO of Barnabas
Health, said that in
order for Barnabas’
hospitals to deliver
healthcare “that
will make you proud
and that will
attract people to
move to New Jersey,
we have to make
investments in new
technology, all of
which takes capital,
something of which
our industry doesn’t
have. And if we are
going to make these
investments and
spend more money, we
are going to add to
the cost of
healthcare,” he
said.
To cope with the
dilemma, hospitals,
physician groups and
other healthcare
providers have been
consolidating
operations, but that
also means fewer
jobs.
“In our attempt to
reconcile pursuing a
mission like this
(delivering quality
healthcare), we are
looking at entirely
different formats of
delivery,” Ostrowsky
said. “You will see
and have seen an
incredible movement
to merge the
financing and
delivery of
healthcare.
Insurance companies
are buying
hospitals. The hope
is to produce higher
quality and more
efficient services.”
State’s Top
Legislative Leaders
Discuss Key Business
Issues
In a session
moderated by Kevin
McArdle of NJ 101.5
Radio, the state’s
top legislative
leaders discussed
topics ranging from
the hard choices
they have made in a
bipartisan fashion
to improve the
state’s business
climate, to the work
that still needs to
be done in reducing
property taxes.
Panel participants
were additionally
pleased with the
results of NJBIA’s
Business Outlook
Survey, in which 28
percent of
respondents reported
that state lawmakers
were doing a
good-to-excellent
job, up from 15
percent in 2010 and
up 5 percent the
year before that.
“I am thrilled with
the survey results
because it shows
that we worked hard
… in a bipartisan
fashion,” said
Senate President
Stephen Sweeney. “We
worked hard, and
unlike Washington
D.C., we worked
together.”
“When you look at
New Jersey today,
more people in the
state feel we are
going in the right
direction,” added
Senate Republican
Leader Tom Kean.
“That is because we
have been advocating
and pushing through
bold solutions,
including the 2
percent property tax
cap, pension benefit
reform, lower
budgets and overall
predictability.”
Assemblyman
Republican Whip
David Rible said
confidence in New
Jersey government
will translate into
businesses hiring
people and moving
forward with
investment projects.
He mentioned that
one of the first
things Governor
Christie did was to
create the Red Tape
Review Commission.
This has made
working with
government entities,
such as the DEP, a
little bit easier.
“Projects are
starting to move
quicker. … We are
finally seeing a
commitment from
business owners.”
High property taxes,
however, are still
impeding growth in
the state.
Assembly Majority
Leader Louis
Greenwald commented
that, on average,
New Jersey residents
pay double the
amount in property
taxes than the rest
of the country. “The
problem must be
addressed, and it is
not going to be
resolved in 30
second sound bites
from both parties,”
he said. “We need to
dive deeply into
work and restructure
our tax system.”
Sweeney said the
Senate is going to
move aggressively on
a shared service
bill.
Kean added that sick
pay reform for
public employees
must also happen in
order to solve the
property tax crisis.
“We need to control
municipal government
expenses, and we
have to give
municipalities more
tools so that they
can make the tough
decisions on behalf
of their citizens.”
He added that state
government is taking
care of its
problems, but those
problems took 30
years to come to
fruition. They may
not be quickly
solved. However,
“New Jersey is doing
something that is
not being done in
other states or at
the federal level.
That is why people
are frustrated when
they look at
Washington D.C. or
Europe. They are not
seeing real
solutions,” Kean
said. “Under the
governor’s
leadership and
bipartisanship in
the Legislature, we
are able to focus on
real problems that
will make the state
more affordable.”
Lt. Governor Says
Job Creation is the
Common Denominator
Lt. Governor Kim
Guadagno, who
delivered the
keynote address at
the Public Policy
Forum, reported that
the state’s business
climate has taken a
turn for the better
ever since Governor
Chris Christie took
office in January of
2010, but the major
issue in the state
is still job
creation. “All of
the problems in the
state have one
fundamental common
denominator, and
that is the fact
that we don’t have
enough jobs in New
Jersey. If we are
able to address that
problem, a lot of
the more serious
problems facing us
will be easier to
handle, and in some
cases, go away,” she
said.
Yet, the Lt.
Governor did point
out the strides the
administration was
making. Compared to
117,000 private
sector job losses in
the state prior to
the administration
taking office, some
50,000
private-sector jobs
were created in
2011. She pointed to
the $180 million in
business tax cuts in
the previous state
budget, $1 billion
in tax cuts over the
next four years and
the progress the Red
Tape Review
Commission has made
in getting rid of
onerous regulations
that hinder business
growth.
Additionally, she
said businesses are
gaining confidence
in state government,
as reported in
NJBIA’s Business
Outlook Survey,
which revealed that
74 percent of
respondents said
they believe the
Christie
Administration is
doing a good to
excellent job.
Coupled with other
positive surveys
from business
organizations and
academia, the Lt.
Governor said,
“These independent
[surveys] show that
the economy is
turning around. That
is half the battle.
People outside of
New Jersey are now
starting to
recognize that we
have gotten our
fiscal house in some
semblance of order.
We have a lot more
to do, but we are on
the right path.”
Saying that her job
is to bring jobs to
the state, “so that
workers can give
their families a
decent standard of
living,” the Lt.
Governor mentioned
companies that are
remaining and
expanding operations
in New Jersey, such
as Coca-Cola,
Honeywell,
Panasonic, Goya,
Bayer and Realogy.
Many of these
companies received
incentives from the
state’s Economic
Development
Authority, which has
generated more than
$274 million in
economic activity,
including 5,700 new
permanent jobs and
5,800 construction
jobs in 2010 and
2011, Guadagno said.
Last year, the EDA
had three times more
projects funded than
in 2010.
Guadagno mentioned
that Governor
Christie will
continue to veto any
tax increase, and
that is the message
she plans to take to
New York,
Connecticut and
Pennsylvania. “We
spent the last two
years convincing the
people in this room
(New Jersey business
owners) that we were
serious about
lowering taxes,
getting the
regulation
environment under
control and making
you feel welcome
again. The future
will be to convince
the rest of the
region, the country
and the [world] that
they need to be in
New Jersey,” she
said.
Political Panel
Discusses 2012
Election
Possibilities
In a wide-ranging
panel discussion
moderated by “NJ
Today” Senior
Correspondent
Michael Aron, Former
Republican Governor
Donad DiFrancesco,
Republican
Strategist Dale
Florio, and
Democratic
Stategists Harold
Hodes and Bill
Pascrell covered
everything in New
Jersey politics from
the upcoming
presidential race to
next year’s
legislative
contests.
Hodes, of Public
Strategies Impact,
said the key to
President Barack
Obama’s reelection
this year is the
economy, but that
the issue was
complicated. The
economy is
improving, he said,
but the question is
whether or not it
will lead to the
kind of job growth
that will garner
votes.
“It’s going to be an
interesting
dynamic,” he said.
Florio, on the other
hand, said he didn’t
see Obama getting 50
percent of the vote
and that the
president’s best
chance was for a
credible third-party
candidate to
fragment the
electorate.
“(Obama) won’t get
more than 48 percent
of the vote,” said
Florio, of Princeton
Public Affairs
Group. “He needs a
third-party
candidate who is
seen as a
Republican.”
Looking ahead to the
2013 legislative
races, DiFrancesco
disputed the
conventional wisdom
that the newly drawn
legislative
districts preclude
having a Republican
majority in the near
future.
“With the right
amount of money and
the right
candidates,
Republicans can win
with this map,”
DiFrancesco said.
Pascrell, of
Princeton Public
Affairs Group, said
having Governor
Christie running
would change the
dynamic of the
races.
“I think the
governor at the top
of the ticket is a
chief concern of the
Democratic party,”
he said.
<b>Senators Sweeney
& Oroho Receive the
Paul L. Troast
Award</b>
Senate President
Stephen Sweeney and
Senator Steven Oroho
were the recipients
of the Paul L.
Troast Award this
year. Named after
Paul Troast, who
served as chairman
of NJBIA from 1963
to 1972, the award
is given to
individuals who have
made outstanding
contributions to the
state and its
business community.
In presenting the
award to both
legislators, Max
Crane, managing
partner of the law
firm Sills Cummis &
Gross P.C., said it
is being given to
two well deserving
public servants,
people who have
“made New Jersey a
better state in
which to have a
business.”
Of Sweeney, Crane
said the Senate
President has
“presided over what
has to be one of the
most productive
Senate sessions in
New Jersey history.
I can’t remember a
time when more big
problems were
tackled in one time:
pension reform,
public employee
health benefit
costs, property tax
and arbitration
award caps, budget
deficits and
implementing long
overdue business tax
reforms.”
Commenting on
Senator Oroho, Crane
said the Senator has
been a tireless
advocate of small
businesses. “As a
member of the Senate
Budget
Appropriations and
Economic Growth
Committee, Senator
Oroho fought to rein
in state spending
and improve the
state’s business
climate by reforming
the tax system.”
Oroho was a sponsor
of a law that allows
small businesses to
carry their net
operating losses
forward for as long
as 20 years, similar
to large
corporations. He
also sponsored
legislation that
will implement a
single sales factor
formula. “We were
taxing New Jersey
companies at a
higher rate for
having jobs and
facilities in the
state, while
out-of-state
companies, with
little in the way of
employees or
facilities here,
made out much
better,” Crane
explained. “Thanks
to Senator Oroho,
corporate taxes will
be based only on
in-state sales. This
not only promotes
fairness, but makes
us more competitive
with Pennsylvania,
New York and other
states.”
Clifford Lindholm,
III, Presented with
the Leonard C.
Johnson Award.
NJBIA Chairman
Douglas Kuiken
presented Cliff ord
Lindholm, III, with
the Leonard C.
Johnson Award, which
recognizes an
individual who has
demonstrated a
long-term commitment
to the work of the
association. Leonard
C. Johnson was a
past president of
the association,
serving from 1963 to
1977, and was an
advisor to four New
Jersey governors.
Lindholm is a NJBIA
trustee and
president and CEO of
Falstrom Company. He
is chair of NJBIA’s
Manufacturing
Network, which
consists of some
3,000 companies.
According to Kuiken,
from the moment
Lindholm joined the
association’s Board
of Trustees, “Cliff
brought a tremendous
amount of energy to
his job. He is
passionate about the
state’s
manufacturing
sector, discussing
the industry with
governors and
testifying before
legislative
committees in favor
of pro-manufacturing
legislation.
“Thanks to Cliff’s
efforts, New Jersey
manufacturers have a
great tool and
strong advocate to
help them compete
and succeed in the
global economy,”
Kuiken said.
Lindholm thanked the
NJBIA staff ,
including its
Government Aff airs
team, for making his
work at the
association
meaningful. “Under
the leadership of
Phil Kirschner,
NJBIA recognized
that manufacturing
is a significant
part of the state’s
economy,” he said.
Commenting on
NJBIA’s
Manufacturing Counts
Campaign, the Agenda
for Manufacturing
Renewal, the
Manufacturing
Council and now the
Manufacturing
Network, Lindholm
said he has been
fortunate to be a
part of NJBIA’s
“sharp thinking. I
would encourage all
members to be more
involved in the
association,” he
told the audience.
“I am blessed to
have the privilege
of running a
manufacturing
business that has
been around for 141
years. Through the
eff orts of NJBIA,
we hope to be in
business for another
141 years.”
New Jersey Business Magazine Editorial & Advertising Staff:
Vincent Schweikert, Vice President & Publisher
973-882-5004. ext. 110
v.schweikert@njbmagazine.com
Anthony Birritteri, Editor-in-Chief
973-882-5004. ext. 104
a.birritteri@njbmagazine.com
George Saliba, Managing Editor
973-882-5004. ext. 106
g.saliba@njbmagazine.com
Lisa Fragati-Criscuolo, Advertising Manager
973-882-5004. ext. 108
l.criscuolo@njbmagazine.com
Gloria Owens, Account Executive
973-882-5004. ext. 109
g.owens@njbmagazine.com
Doug Prefach, Account Executive
973-882-5004. ext. 102
d.prefach@njbmagazine.com
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